Author
Muhammad Salman, founder
Founder of B2B SEO Services and the strategist on every account: the free audit, the 90-day plan and the monthly pipeline report come from the same person.
We reply within one working day.
- from, per month, published
- £1,500
- notice, monthly rolling
- 30 days
- for the 20-minute audit
- £0
One person, start to finish
- 01Free 20-minute audit
- 02Written 90-day plan
- 03Monthly pipeline report
- 04Review call

Founder-led strategyMuhammad Salman · Founder and SEO strategistServing the UK, with remote delivery for US clients.

Muhammad SalmanFounder and SEO strategist
Profile
B2B SEO, for companies that sell to other businesses
Muhammad Salman founded B2B SEO Services, a B2B-only SEO agency for UK and US companies, and operates it as a sole trader. Every account is planned, reported and reviewed by Muhammad personally; specialist writers and digital PR support are brought in for delivery, and clients are told who they are.
The work centres on four things: a B2B SEO strategy built around the buying group, technical SEO written as tickets developers can ship, content built from interviews with subject experts, and measurement that follows a search visit into the CRM and out as pipeline.
Both public profiles linked on this page are open, so experience and background can be checked before a first call. More on how the agency works, and what it cannot show yet, is on the About page.
Writing
Articles by Muhammad Salman
Every guide and comparison on this site is written by Muhammad.
The best B2B SEO agencies in the UK: an honest comparison
An honest comparison of UK B2B SEO agencies: evaluation criteria, strengths, weaknesses and who each suits.
B2B SEO vs B2C SEO: the differences that change the plan
The eight differences between B2B and B2C SEO that change strategy, content and measurement.
How much does B2B SEO cost? Published retainers compared
What B2B SEO costs in the UK: the retainers agencies actually publish, what drives the price, and retainer vs project vs consultant day rates.
SaaS SEO services: the metrics that matter beyond MQLs
Why MQLs mislead SaaS SEO, and the metrics to report instead: trials, activation, opportunities and recurring revenue, for product-led and sales-led SaaS.
B2B SEO services: what you actually get for £1,500 a month
What a £1,500-a-month B2B SEO retainer includes, week by week for the first 90 days, what it leaves out, and how the higher tiers differ.
B2B SEO audit checklist: 32 checks before you spend a pound
A 32-point B2B SEO audit checklist across technical SEO, content, authority, market targeting and AI search, with a severity for every check.
How to measure B2B SEO ROI, from search click to pipeline
How to measure B2B SEO ROI from search click to closed deal, including CRM attribution and reporting.
How long does B2B SEO take to produce pipeline?
Realistic B2B SEO timelines by site type, competition and starting point. No guarantees, just the honest factors.
Editorial standards
How these articles are written
- No invented statistics. Search volumes and difficulty scores are Semrush figures, with the database and month stated.
- Dated checks. Comparisons of other agencies record the date their sites were checked, and are reviewed at least twice a year.
- Method, not borrowed results. Where client evidence does not exist yet, articles show the measurement method, labelled as method.
- Corrections welcome. Anything out of date can be reported through the contact page and is corrected.
Free B2B SEO audit
Find out what organic search could add to your pipeline.
The free B2B SEO audit is a 20-minute review of your site, your competitors and the terms your buyers search. You leave with three specific opportunities, whether or not we work together.
- Monthly rolling contract
- 30 days' notice, no lock-in
- Pipeline reporting every month
- No ranking guarantees, ever
We reply within one working day.

Muhammad Salman
Founder and SEO strategist
- Phone
- +92 337 7043287
- Markets served
- United Kingdom and United States, remotely
- Response time
- We reply within one working day